British Start-up Fell Audio Brings Affordable, Quality-Made Hi-Fi to the UK

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In an exciting turn for British hi-fi enthusiasts, a new audio brand, Fell Audio, has arrived on the scene with a mission to disrupt the industry giants. Based in Carlisle, Cumbria, Fell Audio combines a proud commitment to UK manufacturing with affordability, promising high-quality sound equipment that offers a refreshing alternative to mass-produced imports.

A Unique British Heritage in Hi-Fi

Fell Audio’s roots in the British hi-fi world go deep. The family-owned start-up is backed by an impressive 50-year legacy in audio, as its founding members are linked with Peter Tyson, a respected British audio retailer. With half a century of experience in audio retail and a reputation for customer-focused service, Peter Tyson provides the expertise, infrastructure, and industry know-how that’s helping propel Fell Audio’s launch.

Fell Audio is positioning itself as a unique offering in today’s audio market: British-made hi-fi equipment at an affordable entry-level price. As production increasingly shifts to overseas factories, Fell Audio’s commitment to UK manufacturing sets it apart, focusing on quality, repairability, and sustainability—values that resonate with both novice listeners and seasoned audiophiles alike.

Aiming to Bring Quality Sound to New Audiences

Fell Audio’s initial product line includes two carefully crafted offerings: the Fell Disc, a CD player priced at £499, and the Fell Amp, an amplifier available at £599. These products cater to both newcomers seeking their first hi-fi system and more experienced audiophiles looking for excellent sound at a reasonable price.

Managing Director Matthew Tyson, a veteran of the audio industry, commented on the inspiration behind the brand. “After working in audio all my life, it became very apparent that great-sounding hi-fi at affordable prices is no longer being made here in the UK,” Tyson said. “I wanted to change that and be able to offer people something British-built that they can start their hi-fi journey with.”

With this vision, Fell Audio has created products that promise quality sound, user-friendly features, and durability, combining retro charm with modern functionality.

Spotlight on the Fell Disc and Fell Amp

The Fell Disc and Fell Amp are designed to bring high performance and style to home audio setups. At a time when CDs are making a comeback, largely thanks to Gen Z’s renewed interest in physical media, the Fell Disc is perfectly timed to appeal to a new generation of music lovers as well as those who never stopped collecting CDs.

The Fell Amp, meanwhile, delivers a substantial 89 watts of Class D power, ensuring excellent sound quality across a range of speakers. It’s compatible with everything from vintage turntables to smartphones, making it a versatile piece of equipment for modern music lovers. Designed to be intuitive, the amp has capacitive-touch controls and LED indicators, adding a modern twist to its otherwise classic look.

Quality and Design Rooted in British Manufacturing

Beyond its commitment to sound quality, Fell Audio is redefining what it means to produce audio equipment in the UK. Every aspect of production, from component design to packaging, takes place locally, with a focus on sustainability and repairability.

Project and design lead Luke Tyson, who has been closely involved with every stage of the brand’s development, noted the importance of keeping production in the UK. “Our family has always taken pride in offering great products with excellent service,” he said. “We wanted to create something we, and our customers, would genuinely want to own without spending thousands—something we can truly be proud of.”

To achieve this, Fell Audio has invested in advanced in-house electronics expertise, producing custom-made printed circuit boards (PCBs) and using high-quality components usually reserved for high-end equipment. This approach ensures that Fell Audio products not only deliver excellent sound but are also built to last, with repairable designs that support long-term use.

Sustainability at the Core of Fell Audio’s Mission

In addition to British manufacturing, Fell Audio’s commitment to sustainability is another key feature that sets it apart from other brands. From the materials used to the production process, the company prioritises eco-friendly practices.

Packaging, for instance, is made from recycled and recyclable materials, with minimal plastic. Customers will find their equipment wrapped in a 100% recycled cotton tote bag rather than disposable plastic, while the foam inserts are made from recycled materials and can be recycled once more. Even the ink used in the packaging is eco-friendly, highlighting Fell Audio’s dedication to reducing waste.

This environmentally responsible approach extends to the sourcing of parts, with many components obtained from within the UK to minimise the brand’s carbon footprint. By offering equipment that’s repairable, Fell Audio also encourages customers to invest in products they can keep for years, cutting down on the need for frequent replacements.

Embracing Retro Style with a Modern Twist

One of the most striking aspects of Fell Audio’s products is their design, which blends retro aesthetics with contemporary touches. Inspired by the classic hi-fi systems of the 1970s, the Fell Disc and Fell Amp evoke the “golden era” of audio equipment. Clean lines, simple controls, and a matte finish give these devices a sophisticated look, while modern features like capacitive-touch panels and digital connectivity cater to today’s tech-savvy consumers.

The Fell Amp, in particular, offers a level of digital flexibility rarely found in similarly priced products. Featuring Bluetooth aptX HD, it can stream high-quality audio from smartphones and other Bluetooth-enabled devices, while an advanced digital-to-analogue converter (DAC) ensures excellent sound quality. For traditionalists, the amp includes inputs for turntables, RCA connectors for analogue devices, and coaxial and optical inputs for digital sources, making it a true all-in-one audio solution.

Affordable Pricing with High-End Features

While British-made audio equipment often carries a premium price tag, Fell Audio is determined to keep its products accessible. The Fell Disc and Fell Amp, priced at £499 and £599 respectively, offer impressive value when compared to similarly featured equipment from major brands. These entry-level prices make it easier for newcomers to invest in quality British hi-fi equipment, which has typically been out of reach for those just starting their audio journey.

For audiophiles, the quality-to-price ratio is impressive. With high-end features like the ESS Sabre DAC, often seen in devices costing thousands, Fell Audio provides a compelling option for those seeking excellent sound without the high cost.

Bridging the Gap Between Old and New

Fell Audio’s unique position in the market comes not only from its British manufacturing and accessible pricing but also from its ability to blend old and new. The products appeal to those who appreciate the quality and character of vintage audio equipment, while also offering the convenience and functionality that modern listeners expect.

Fell Audio’s focus on ease of use is evident in features like plug-and-play connectivity, making it simple for users to set up their systems without technical expertise. Bluetooth streaming adds flexibility, while the amplifier’s headphone output allows for private listening. These practical features, combined with the brand’s high-end components, mean that Fell Audio products suit both casual listeners and more demanding audiophiles.

Aiming for Nationwide Reach

Currently, Fell Audio’s products are available in the UK through Peter Tyson’s retail outlets, online store, and telesales, as well as on the Fell Audio website. While the brand is initially focused on establishing itself in the UK, there are plans to expand into European markets in 2025, with ambitions for further international reach as demand grows.

As more people discover Fell Audio’s dedication to quality and affordability, the brand hopes to inspire a new generation of music lovers who value both craftsmanship and sustainability. By supporting UK manufacturing and creating repairable, long-lasting equipment, Fell Audio is encouraging consumers to make mindful, sustainable choices in their audio investments.

A Bright Future for British Hi-Fi

Fell Audio’s launch comes at an exciting time for the UK hi-fi industry, which has seen a resurgence of interest in quality audio equipment. As music lovers rediscover the joy of physical media and high-fidelity sound, Fell Audio’s commitment to British manufacturing, sustainable practices, and affordable pricing is poised to make a significant impact.

In a market dominated by global players and imported products, Fell Audio’s focus on UK-made quality offers a refreshing alternative. For anyone looking to build their first hi-fi system or upgrade their existing setup, Fell Audio’s offerings provide a compelling blend of style, performance, and value that’s hard to beat.

Whether you’re an audiophile or a newcomer, Fell Audio’s products promise a listening experience that’s rich in quality and steeped in British heritage. Visit Fell Audio’s website to learn more about their latest offerings and find a new way to enjoy your favourite sounds.