Discover the World of Whisky: London’s Ultimate Tasting Event
Get ready for an extraordinary whisky experience as the World of Whisky event makes its debut in London’s Spitalfields on 15th and 16th November 2024. Presented by the prestigious International Wine and Spirits Competition (IWSC), this immersive event brings together award-winning distilleries from across the globe, offering whisky lovers a rare opportunity to explore unique flavours and craftsmanship from renowned producers.
Whether you’re a seasoned connoisseur or simply curious about the world of whisky, this event promises an unforgettable journey through taste, culture, and tradition. With over ten countries represented, including Scotland, the USA, Japan, and emerging whisky regions such as South Africa and Taiwan, there’s something to surprise and delight every palate.
Event Details
- Dates: Friday, 15th November & Saturday, 16th November 2024
- Location: Spitalfields, East London
- Times: Friday from 14:00 to 20:00, Saturday from 13:00 to 19:00
- Tickets: Starting from £25, with ticket options including access to expert masterclasses, insightful talks, and a complimentary whisky cocktail on arrival.
Don’t miss this one-of-a-kind event where you can taste, learn, and explore the rich world of whisky under the guidance of some of the industry’s most respected figures.
What to Expect at World of Whisky
Exclusive Tastings from Around the Globe
Attendees will enjoy a curated selection of exceptional whiskies from a diverse range of award-winning distilleries. Each whisky on offer is more than just a drink; it’s an experience that speaks to the heritage, terroir, and craftsmanship of its country of origin. Visitors can sample whiskies from renowned whisky-producing nations like Scotland, Ireland, and the USA, as well as distinctive offerings from lesser-known producers in South Africa, New Zealand, and Finland.
From the smoky richness of Scotch to the complex, layered profiles of Japanese whisky, every pour at the event has a story to tell. This is a chance to savour exclusive samples, including many whiskies that have won prestigious IWSC Gold awards.
Masterclasses with Industry Experts
The World of Whisky event offers an exciting programme of masterclasses, designed for all levels of whisky enthusiasts. Led by some of the industry’s most knowledgeable figures, these sessions delve into the science, art, and passion that drive whisky-making around the world. Expect expert insights on tasting techniques, flavour profiles, and whisky history, alongside practical tips for building your own collection.
Whether you’re new to whisky or looking to deepen your expertise, these masterclasses are a must-attend. Each session is crafted to help attendees develop a refined palate and a deeper understanding of the nuances that make each whisky unique.
Hands-On Interactive Workshops
For those eager to get involved, World of Whisky includes interactive workshops that go beyond tasting. These hands-on sessions allow visitors to explore the subtleties of whisky aromas, experiment with pairings, and learn about the effects of different cask types on flavour. Workshops are designed to enhance your appreciation of whisky, with practical exercises that uncover the finer details of whisky tasting and production.
Highlighted Distilleries and Award-Winning Whiskies
Visitors can expect to sample whiskies from some of the world’s most celebrated distilleries, including several IWSC Gold winners. Standout brands at the event include:
- Three Ships (South Africa): Known for their bold, innovative approach, Three Ships is a multi-award-winning distillery that is putting South African whisky on the map.
- Paul John (India): This Indian distillery has gained global recognition for its rich, complex whiskies, which are often praised for their tropical flavour notes.
- Nc’nean (Scotland): A sustainable distillery producing organic Scotch, Nc’nean is a favourite among eco-conscious whisky lovers.
- Wan Ja Shan Distillery (Taiwan): This Taiwanese producer brings a distinctive style and unique flavour to the whisky scene, reflecting Taiwan’s terroir.
- Four Roses (USA): This iconic bourbon brand from Kentucky is beloved for its smooth, balanced character and continues to be a favourite among bourbon enthusiasts.
Each distillery will bring its own unique story, allowing visitors to experience the full spectrum of whisky styles and traditions from around the world.
The Little Whisky Shop Pop-Up
No whisky experience would be complete without the option to take home a bottle or two, and The Little Whisky Shop pop-up at World of Whisky provides just that. This exclusive shop will offer attendees the chance to purchase their favourite whiskies from the event, whether as a personal treat or a special gift for the upcoming holiday season. It’s the perfect way to bring a piece of the event home with you and continue your whisky journey.
Why Attend World of Whisky?
Christelle Guibert, CEO of IWSC & Club Oenologique, shares her excitement for the event, saying,
“We are thrilled to unite a diverse array of brands under one roof, providing an exceptional opportunity for whisky lovers to explore a vast selection, including many of our IWSC Gold winners.”
World of Whisky is designed to be much more than a tasting event. It’s an immersive experience that celebrates the artistry and culture of whisky-making, offering a platform for both celebrated and emerging brands. Attendees will leave with a deeper appreciation for the complexity of this beloved spirit and the passion that goes into every bottle.
Who Should Attend?
- Whisky Enthusiasts: Seasoned fans of whisky will find a treasure trove of new and rare drams to sample, with access to unique expressions from around the world.
- Curious Beginners: If you’re new to the world of whisky, this is an ideal opportunity to explore a wide range of flavours and learn the basics from the experts.
- Holiday Shoppers: With the holiday season fast approaching, World of Whisky is the perfect place to find a memorable gift for the whisky lover in your life.
- Collectors and Connoisseurs: For those who enjoy collecting, this event provides access to award-winning whiskies and insights from industry leaders, enhancing your knowledge and collection.
Practical Information for Attendees
Before attending World of Whisky, here are a few practical details to keep in mind:
- Ticket Information: Tickets start at just £25 and include entry to the event, access to selected masterclasses, and a complimentary whisky cocktail. Advanced booking is recommended to secure your spot.
- Age Requirement: All attendees must be 21 or older, and photo ID is required for entry.
- Accessibility: The venue is fully accessible, with lift access to both floors, ensuring that all guests can enjoy the event.
- Last Pour: Please note that the final pour is scheduled for 15 minutes before the end of each session, giving you plenty of time to savour your final taste.
For a full list of participating brands and to purchase tickets, visit the World of Whisky website.
Join the World of Whisky Experience
Whether you’re a lifelong whisky enthusiast or just beginning your journey, World of Whisky promises an enriching, enjoyable experience that will expand your horizons and deepen your appreciation for this timeless spirit. From exclusive tastings and expert-led masterclasses to interactive workshops and take-home treats, the event has been curated with a wide range of experiences in mind.
Join us at Spitalfields in East London for this inaugural celebration of whisky and discover flavours, stories, and traditions from around the globe. With a lineup of world-class whiskies and an atmosphere that combines learning with enjoyment, World of Whisky is set to become an unmissable event on the calendar of any whisky lover.
For Media Enquiries
Journalists and media professionals interested in covering World of Whisky or interviewing event representatives are encouraged to reach out to the PR team at YesMore Creative for further details.
Don’t Miss Out: Book Your Tickets Today
Tickets for World of Whisky are selling fast, so make sure to secure your place for this exceptional event. Visit the event website for more information on ticket options, session times, and the full programme of tastings, masterclasses, and workshops.
Join us at World of Whisky and immerse yourself in the artistry, tradition, and passion that make whisky a drink cherished around the world.